Archive 2022

October – December 2022 (Volume 24 Number 3)

1. Employer Branding: How Perception of Social Media Use and Prior Work Experience Impacts Employer Attractiveness for Prospective Employees

2. Human Resource Management Practices and their Potential Relationship with Organizational Citizenship Behavior in Educational Institutes

3. Trust Repair in A Cultural Context: Undertaking A Synthesis of Trust Life Cycle Through Critical Literature Review

4. A Moderated-Mediation Analysis of Supply Chain Efficiency, Flexibility, Integration, and Risk Management

        5. The Nexus Between Employability Skills and Economic Well-being in the Context of China-Pakistan Economic Corridor

Complete Volume PBR October-December, 2022

TOC PBR October-December, 2022

July  – September, 2022 (Volume 24 Number 2)

1. The Macro Determinants of the Drop in Pakistan’s Long Run GDP Growth

2. Responsibility Accounting and Profitability of Listed Companies in Pakistan Stock Exchange

3. From Human Acculturation to Brand Acculturation: A Phenomenological Perspective of University Students of Pakistan

4. The Economic Impact of Covid-19: A Study of Small and Medium Entrepreneurs in Khyber Pakhtunkhwa, Pakistan

        5. The Sindh Education Sector Reform Project (SESRP), which Aims to Raise Educational Standards, Involves Primary Schools in Pakistan’s Hyderabad Region

Complete Volume PBR July-September, 2022

TOC PBR July-September, 2022

April  – June, 2022 (Volume 24 Number 1)

1. Efficient Talent Acquisition: Technology Adaption in Employee Recruitment Process in Pakistan

2. The Influence of Technological, Organizational, and Customer Competency on Innovative Performance with Mediating Role of Research and Development

3. FinTech Past and Future: Ecosystem, Business Model, and its Proximate Challenges

4. Impact of Firms’ Greenwashing Practices on Customer Green Trust and Green Brand Attachment: Pakistan`s Home Appliances Consumers’ Perspective

        5. Predictors and Outcomes of Brand Love:An Evaluation of Customers’ Love For Neo-Luxury Brands

Complete Volume PBR April-June, 2022

TOC PBR April-June, 2022

January – March, 2022 (Volume 23 Number 4).

1. Determinants of Impulsive and Obsessive Buying Behavior: A Moderation and Mediation Analysis

2. Cross Border HRM Challenges of Chinese Companies: An Exploratory Study

3. Signaling the Store Attributes on Customer Store Loyalty Mediated Through Hedonic, Social and Utilitarian Customer Values

4. Inter-Regional Socioeconomic Disparity Levels Within Rural Sindh

5. A Nexus between Devaluation and Inflation in Pakistan

Complete Volume PBR Jan – Mar, 2022

TOC PBR Jan – Mar, 2022